Ordo runs on top of Shopify. Shopify handles the storefront, customer accounts, products, orders, and payment. Manage Comics adds the subscription, pull-list, and distributor-facing pieces on top.
This overview covers what lives in each system, so you know which side to look at when something needs attention.
What lives in Shopify
Customer accounts — email, name, phone, marketing consent, password.
Products and variants — title, vendor, product type, cost, price, tags, inventory quantity.
Orders — the record of everything sold, from pulls, pre-orders, and regular storefront sales.
Payment and fulfillment.
Collections, including the New Releases collection.
Shopify Flow for rule-based automation.
What lives in Manage Comics
Subscriptions — which customers are subscribed to which titles.
Pre-orders — pending, approved, or declined.
Pull lists — the week-by-week record of what was pulled for whom.
Distributor invoices and FOC files from Diamond, Lunar, PRH, and Universal.
Initial orders and FOC adjustments.
Reports.
Email campaigns — Pulls and General emails.
Which side to check first
"Customer's name is wrong." Shopify.
"Product cost looks wrong on the invoice." Manage Comics (Check-In or Product).
"Customer paid twice." Shopify Orders.
"Customer's pull didn't include X." Manage Comics (Customer Orders → their order).
"New release isn't showing on the storefront." Usually a Shopify collection or tag issue.
"Invoice email didn't send." Shopify (Notifications).
"Pulls email didn't send." Manage Comics (Email Campaigns).